Cruisers Yachts Named a Top 8 Finalist in “Coolest Thing Made in Wisconsin” Contest

Oconto, WI (October 9, 2025) – Cruisers Yachts has been named one of the Top 8 finalists in the 2025 Coolest Thing Made in Wisconsin contest, hosted by Wisconsin Manufacturers & Commerce (WMC) and Johnson Financial Group. The company’s 38 VTR model earned its place among nearly 150 products nominated from across the state, representing the best of Wisconsin innovation and craftsmanship.

The annual competition highlights Wisconsin-made products that showcase excellence in design, technology, and manufacturing. From industrial equipment to consumer goods, the Top 8 finalists reflect the state’s diverse and thriving manufacturing community. Cruisers Yachts’ recognition underscores the company’s commitment to quality, performance, and the skilled craftsmanship behind every yacht it builds.

Public voting will determine which product advances in the competition. Supporters can cast their votes daily at here from October 9 at 8 a.m. through October 14 at 5 p.m. CT. 

Cruisers Yachts encourages boating enthusiasts, local supporters, and the broader Wisconsin community to participate in the voting process and help bring home the title of the Coolest Thing Made in Wisconsin.

Overhead view of the 57 FLY

The FLY series combines luxurious comfort and intuitive design with expansive flybridges, customizable bow lounges, and an open-concept cockpits with endless entertainment at the verandas.

Two Cruisers Yachts Cantius Boats on water
World-class motoryachts with luxurious appointments to keep guests satisfied whether entertaining or embarking on longer excursions.
Two Cruisers Yachts GLS boats on water
Design-forward dayboats with a focus on performance, innovation, and an unmatched flair for adventure.
38 VTR Fleet Image 2
All new versatile vessels built for adventure and capable of adapting to every moment. Dynamic layouts let you customize the experience, while bold performance, smart storage, and premium amenities keep the momentum going.